In the UK, the company is best known for their Acrovyn Sheet and Wallglaze coating systems, which provide hygienic, sealed wall protection, together with Pedisystem entrance grid and matting systems, that prevent water and dirt being carried into buildings, and damaging, spoiling or making slippery the interior
floor finishings.
C/S Group products
are supplied direct
to general and specialist contractors, and to facility owners. In the USA, for geographic reasons, C/S Group products are marketed through
a network of 120 independent manufacturers representatives.
The C/S Sales Force ‘sell’ through specification on major public and commercial projects such as hospitals, schools, leisure and sports facilities, plus all types of offices, manufacturing facilities and government buildings.
The nature of these projects is that there is always a very long lead time from initial concept and planning through to installation and completion; typically this is around two to three years, but it can be up to ten years.
Efficient project tracking and co-ordination along the whole contractual chain, from client, architect and engineer, to main contractor and specialist contractors, is therefore critical to C/S Group’s business activities.
For this reason, the company first introduced SalesAchiever™ CRM, the leading SalesAchiever™, 8 years ago in the UK, where it was so successful that they have subsequently ‘rolled it out’ throughout the organisation, including USA and Brazil.
C/S Group operate in empowered Strategic Business Units, and believe that the key benefits obtained from the software, are now not only their original objective of efficient project tracking and sales activity management; but they have also achieved a consistency of communication between these separate teams, with a transparency of their business and market activity to the benefit of the whole C/S Group.
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